How a website works for you
Integrity and trust
If you’re a local driveway contractor you probably offer a range of services, like block paving, resin driveways, gravel driveways, concrete driveways, patio installation, power washing, and perhaps a bit of landscaping. The best way to advertise all the beautiful work you do is to invest in a custom-made website, and use it to advantage for digital marketing.
Here at Dentons Digital our web design and development team have proved to be experts at building great websites for driveway and patio installers.
We create stunning, functional websites that give site visitors a great experience, generating leads for your paving business – a showcase that demonstrates you are a reputable company.
Whether you lay cobblestone driveways, gravel driveways, resin driveways or brick paved driveways, a quality, professional website serves as an inspirational gallery of your work. We’d also recommend that you include a webpage dedicated to customer testimonials, separate pages detailing services you offer, and an About Us page to tell potential customers who you are.
Everything will be search engine optimised and drawn together under the banner of a bright and beautiful, engaging home page with plenty of prominent call to action buttons.
How a website brings in business
SEO & CRO – The magic ingredients
When we build websites we include two key ingredients for free, that you would probably have to pay extra for at any other professional website design agency.
You’ll get SEO (Search Engine Optimisation) and CRO (Conversion Rate Optimisation) thrown in with your website build package, and without these elements your website would be pretty much a dead duck, sinking in the waters of the internet.
Our expert in-house creative team make sure all the latest SEO and CRO techniques are built in to your new website. These include carefully constructed content and all manner of technical and design components, some of which are visible, but most are hidden in the “back end” of the site.
This ensures that your website will achieve a high ranking on the search engine results, and the potential clients in your local area who then find and visit your site will be encouraged and keen to contact you to arrange for a new driveway.
Cost effective driveway websites
Professional web design process
While it is inclusive, we make our web design process as stress-free as possible, without taking up too much of your time. We will assign you a dedicated project manager who will make sure our team deliver on your brief, and that you can regularly review progress.
You can choose to have your own domain name registered, with an email address, and we’ll install security and analytics for your website. We offer site hosting, professional copywriting and photography/stock images if you don’t supply your own content, and your website will be fully responsive so it displays excellently on all devices.
Maintaining your website is easy, because it will be built on the simple to use WordPress platform. You can change the content yourself whenever you wish – we offer training if you don’t feel confident on using the Content Management System.
If this all sounds very expensive, think again! Our bespoke websites are surprisingly affordable, and our flexible payment plans mean you can spread the cost of your driveway and paving website however it suits you.
