Hancocks Television & Computer Services

Dentons Digital created a fresh online presence for this long-established tech repair family firm in Bath when their website needed fixing.

Call 01373 482 774

Speak to our team to discuss your project

info@dentonsdigital.com

Send us an email to start a conversation

“As a business we have worked with Dentons for a long time from listing in Directories to taking our business online and can only say the service they provide has always been exceptional.”

"We have used Dentons for a very long time I believe since 1999 starting with the directories and now they look after our website. We have just had a big overhaul of our website and we are very pleased with the outcome and can say my customers think we have a wow factor now."

Call 01373 482 774

Speak to our team to discuss your project

info@dentonsdigital.com

Send us an email to start a conversation

“As a business we have worked with Dentons for a long time from listing in Directories to taking our business online and can only say the service they provide has always been exceptional.”

About the client

The Hancocks – father and son – are well-known in Bath for their expertise and vast knowledge when it comes to setting up and repairing televisions and computers. They spend their days happily fixing things in their workshop or out on site.

The challenge

Hancocks may be experienced in television and computer repairs, aerial and satellite installation, data transfer services and other tech matters, but these busy bees had little time or inclination to attend to their outdated website. The old website lacked clarity, mobile responsiveness and was way behind on the SEO front. Dentons was charged with building a fresh, functional and user-friendly website that reflected the Hancocks’ personal service ethos, improved their local search presence, and clearly communicated their diverse skills and services to a wide audience, from elderly customers to the younger tech-savvy generation.

The solution

Dentons Digital designed and built a clean, intuitive brochure website using a pre-agreed template tailored to Hancocks’ service offering and customer base. We delivered:

User-Friendly Navigation & Content Structure
A streamlined 4-page structure (Home, Services, About, Contact) helped simplify navigation, while clearly presenting Hancocks’ wide-ranging repair and installation services.
Authentic Local Branding
We leaned into the business’s family heritage – highlighting Pete Hancock’s hands-on expertise and the company’s 50-year history in Bath. The design retained the local, approachable feel while modernising the visual identity with new fonts and layout refinements.
Mobile-Optimised Experience
The new site is responsive across all devices, making it easier for on-the-go users to access services, contact details, and repair booking options.
Clear Service Descriptions & CTAs
Service pages include practical breakdowns of core offerings – from TV and computer repairs to satellite fault-finding—paired with effective calls to action. We also clarified the appointment-only nature of workshop visits, which reduced customer confusion.
Enhanced Local SEO
Technical SEO setup and locally focused content significantly improved visibility in search results for Bath and the surrounding areas. Keywords related to TV repair, computer support, and aerial services were embedded thoughtfully throughout the site.
Streamlined Contact Functionality
A revised contact form with custom fields encourages more informative enquiries – enabling faster, more accurate responses from Hancocks. Mandatory fields (email or phone) ensure every lead is actionable.

The results

Since launching the new site, Hancocks has seen a marked improvement in lead quality and online visibility. The platform successfully communicates the business’s credibility and approachability, attracting both existing and new generations of customers. Early feedback from customers noted the ease of finding service information and booking repairs. Most importantly, the new website has become a powerful digital extension of their workshop – reducing admin overhead and increasing booked appointments.