Building an Ecommerce Site With WordPress

There’s never been a better time to take the plunge into the e-commerce industry. In the UK in 2020 an estimated 87% of the population made purchases online* and our e-commerce revenue amounts to close on £700 billion.

Opportunities abound online for selling everything and anything, from beauty treatments, food, clothes and gadgets to horoscope charts, handcrafts and subscription boxes of all sorts.

Whatever you peddle online it all begins with a website, which means you have to choose carefully when it comes to deciding on a platform to build it on.

WordPress powers around 30% of ecommerce websites via its prominent WooCommerce plugin which has notched up more than 50-million downloads since it was launched in 2011.

The Foundation of an Ecommerce Enterprise

There’s no doubting the fact that WordPress is, therefore, a popular foundation on which to build a successful ecommerce enterprise, and its popular for a number of reasons, for instance:

  • It allows for beautiful, enticing storefront designs with a wealth of themes to choose from to suit your brand and products/services.
  • It is packed with features and plugins to help with things like managing inventory, communicating with customers, email marketing, customer reviews, ensuring SEO (Yoast) and enhancing security, integrating with social media, loyalty programmes and all manner of other functionalities.
  • You can choose how you want to be paid – securely accept cards, mobile wallets, bank transfers via payment gateways like PayPal.
  • You can configure your shipping options end connect with major delivery carriers.
  • Once the site is put together it has a relatively simple CMS (content management system) which makes it easy to keep your store up to date with current products and content.
  • There are some great site activity trackers available to add so you can see exactly what your customers do when they are shopping on your website.

Professional Ecommerce Websites

Online consumers are a demanding bunch – they want a quick, safe and efficient user experience from an ecommerce website, and if they don’t get it they’ll move quickly on to a competitor. WordPress is the ecommerce solution which has it all, so all you have to add to the mix is great customer service, and your online business will be off to a flying start.

WordPress websites are best built by professional web developers. Fortunately, most web developers just love WordPress, especially for creating customised ecommerce sites for clients.

That’s why here at Dentons Digital we have built dozens of ecommerce sites of all sizes on the WordPress platform. We host ecommerce sites with full support and secure you a domain name with the wow factor.

Browse through our portfolio of websites that we’ve seen through from concept to fully live and functioning, now making money for their happy owners.

Besides website building and hosting, Dentons offers allied digital services such as SEO, Pay Per Click advertising campaigns and social media management to ensure your ecommerce business is a roaring success.

Contact us today – you’ll be opening your website for business in no time!

* Source: statista.com

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If you would rather, you can ring up for a chat, or drop in for a coffee. We can help and advise you on how to improve your digital presence. There are no catches.

About The Author

Lucille Parker

Lucille Parker

Lucille is Dentons Digital content writer, crafting SEO friendly content for clients’ websites and blogging for the company. She’s been writing for the web for more than 20 years after switching to digital from a career in print journalism.

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